Who we are
About Us
Welcome to AG Sports Therapy, Massage & Rehab Ltd.
What we do
Our Approach
Our expert team of sports therapists and massage therapists are dedicated to helping you recover, prevent injuries, and enhance your athletic abilities. With locations in Redditch and Bromsgrove, we offer personalized treatments including injury assessment and therapy, sports and therapeutic massage, acupuncture, dry cupping, taping and strapping, and holistic treatments like lymphatic drainage and Indian Head massage.
Our personalized treatment plans cater to each individual's unique needs, whether you're recovering from an injury, aiming to enhance athletic performance, or seeking pain relief. We collaborate closely with coaches and trainers from Athena Perform and Peerless Performance to provide a comprehensive solution that includes treatment, prevention, education, and performance optimization. You don't need to be a sports person to benefit from our services; we also address general day-to-day injuries and aches. If you're interested in our services, please visit our services page or give us a call. We would love to help.
With thanks,
Amanda Glover
Director and Senior Sports Therapist at AG Sports Therapy
How we got here
Our Story
AG Sports Therapy, Massage & Rehab Ltd was founded in 2015 by Amanda, who now brings over 12 years of experience to her practice. She began her journey as a lecturer in Sports Therapy while also working with various sports teams, ranging from semi-professional rugby clubs to national league hockey teams. Alongside these roles, Amanda operated as a mobile Sports Therapist, serving clients throughout Worcestershire and its surrounding areas.
In 2020, during the COVID-19 pandemic, Amanda adapted to the changing circumstances and regulations, offering essential medical treatments from a clinic in Astwood Bank. She continued to support her clients throughout the pandemic, balancing her clinical work with remote lecturing. This chapter continued until November 2021, when Amanda welcomed the birth of her son, Harry.
As her practice grew, Dan Allen, co-owner of Athena Performance and one of Amanda's long-standing clients, presented her with an exciting opportunity—a dedicated clinic space within his new gym in Redditch. Embracing this new venture, Amanda opened her first clinic at Athena Performance in May 2022, alongside Dan Allen and Rich Bennett.
Following a successful year, AG Sports Therapy expanded in 2023 with the opening of a second clinic at Peerless Performance, in partnership with Paul Dunn. To further strengthen the team, Amanda began recruiting qualified sports therapists to practise alongside her.
Building on this momentum, Amanda then opened The Sanctum clinic in 2025, creating a second dedicated space in Redditch to better serve the growing number of clients seeking treatment and recovery.
Throughout its growth, AG Sports Therapy, Massage & Rehab has remained committed to treating each client with personalized care and empathy, with a singular focus on helping individuals recover and return to full fitness.
Good to know
Frequently Asked Questions
Where are your clinics?
We have three clinics across Redditch and Bromsgrove: Athena Performance and The Sanctum in Redditch, and Peerless Performance in Bromsgrove. See our locations page for addresses, maps, and clinic-specific details.
Do I need to be an athlete to book an appointment?
No — while we work closely with sports teams and athletes, you don't need to be a sports person to benefit from our services. We also treat general day-to-day injuries and aches for anyone looking to move and feel better.
What treatments do you offer?
Injury assessment and rehabilitation, sports massage, acupuncture and dry needling, lymphatic drainage massage, and therapeutic treatments such as Indian head massage and hot stones — plus add-ons like dry cupping and taping and strapping. See our services page for full details and pricing.
What happens at my first appointment?
We start with a thorough assessment — clinical testing, movement analysis, and hands-on evaluation — to understand what's happening beneath the surface, not just the symptoms. From there we build a tailored treatment plan to support a safe, efficient return to activity.
What's your cancellation policy?
You can cancel for free up to 48 hours ahead of your appointment. Cancelling later than that is charged at 50% of the treatment price, and not showing up is charged at 100%.
What are your opening hours?
We're open Monday to Friday, 9am to 8pm, and Saturday 9am to 2pm. You can reach us by phone, email, or WhatsApp to book an appointment.
What clients say
Testimonials
Rated 4.98 from 720 reviews on our Fresha booking platform. The quotes below are a selection of the 297 that came with a written comment, for the therapists practising with us today.
Ready to book your appointment?
Get in touch and we'll find the right treatment, therapist, and time for you.